Intellectual property: The next big thing in business

IP isn't just for geeks and lawyers. Companies may have IP assets that can make a lot of money. Like the data-rich company that was sold for 32 times its operating profit. For many, the phrase "intellectual property" (IP) would probably bring to mind one of those ads we have been subjected to over the years each time we went to the cinema, about the horrors of film piracy. ...
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